Table of Contents

Introduction
Chapter One:

• Develop a Personal Vision or Tell Me Again Why I’m Doing This

Chapter Two:

• Develop a People-centric Business Concept or
• Cross Your Fingers and Hope Somebody Out There Likes This

Chapter Three:

• Seek Answers from the People who Understand the Questions or
• There’s a Mitten in this Mess

Chapter Four:

• Get the People Who Know Involved or
• A Great Team Beats a Great Moose Every Time

Chapter Five:

• Motivate for Maximum Productivity or Organization Anyone?

Chapter Six:

• Assemble Teams Based on their Natural Motivation or
• Why is there Paint on that Moose?

Chapter Seven:

• Involve the Team When Threats and Opportunities Appear or
• Somebody Call the SWOT Team

Chapter Eight:

• Find a Place at the Table or Never Leave a Knitter Behind

Chapter Nine:

• Grow the Business or Machines Don’t Need Naps

Chapter Ten:

• Meet the Kompetition Where it Lives or
• What’s that Blowing in from Siberia?